


To attempt to re-invent menswear, you’d need to have balls. Luckily, as James Hillman so aptly described it; “I design menswear, because I’m a man”, and with a newly-launched collection of slick, slightly conceptual menswear behind him, I have no doubt he’s highly capable.
Hillman begs for men to “have fun with fashion”, and deplores them for having so little creativity that jeans and a t-shirt is all that they can muster for a night out. He has set out to bend boundaries and restrictions that are enforced on ‘normal’ menswear and his launch during Fashion Mode’s “Four New Faces of Fashion” at September London Fashion Week certainly divided the critics.
The collection, Hillman states, is intentionally androgynous. Delicate, soft and unusual fabrics in muted tones of lilac and grey make up the square and masculine biker jackets, blazers, deconstructed shirts and priest collars. This is an exciting juxtaposition. Although using feminine colours in menswear is not necessarily cutting edge, what Hillman does with them is. Paring down basic silhouettes - a men’s shirt for example, into its absolute basic parts teases out and exaggerates its simplicity. A shirt pocket gets tucked away into almost non-existence, and yet this subtle detail transforms a simple men’s wardrobe basic into an elegant and clever piece. In his own words his S/S11 pieces have been born during a phase in which he found himself concentrating predominately on the three most important aspects of menswear; shape, form and detail.
Hillman re-iterates that he craves knowledge and loves to research and learn more; a driving force behind his use of unusual and unconventional fabrics in his collection. S/S11 features such fabrics. There are shirts made of silver ripstock, a close-weave parachute silk which insert an obvious softness. Denim, a traditionally masculine fabric, is re-thought as a luxurious and delicate fabric through trousers made from an unusual light-weight and much softer denim. It is this kind of feminine/masculine interplay that accentuates just how Hillman is breaking down the pre-conceived notions of what men’s fashion should look like and be made of.
An uncompromising curiosity is another big influence on his work, for both his clothes’ structures and their conception; for example, the inspiration for his s/s11 collection stemmed from an old biker jacket of his. Desiring to know what the ‘59 on the sleeve meant, Hillman was introduced to the biker priests of the ‘59 bike club, whose collars and jackets provided a starting point for Hillman’s own designs.
Hillman is an interesting character. Although at first he appears aloof, perhaps even cocky, once he opens his mouth and begins talking about his collection, your perception of him completely changes. He is sharp, witty and eloquent, addressing his critics with clever well-thought answers. In September LFW Hillman showed his biker jacket and shorts made from teal coloured sheer organza on a model wearing only black y-fronts, sparking some reductive remarks. Unfazed, Hillman’s answer? “Why not use organza in menswear? It’s spring/summer!”.
This “why not” attitude is what is required for someone about to re-invent men’s fashion. With such self-imposed restrictions on what is and is not acceptable, men aren’t breaking any boundaries. Instead boys, take a leaf out of Hillman’s book (or a shirt) and say to yourself “why not”.
Hillman is not just a visionary in terms of design, he’s also a wonderfully talented tailor. The interiors of his jackets are playfully lined with different fabrics and details, as are the exteriors. Minute details punctuate the entire collection; like the vent on a jacket is deliberately left one inch longer than the rest, or the addition of self-made silver jewellery that attaches to the priest collar of his shirts, or a well-constructed slim fit blazer that on closer inspection has a removable lapel.
James Hillman’s collection is driven by a winning combination of clever design; with pieces that may appear simple at first glance, but after two or three inspections unfold themselves to be something entirely different, and luxurious and unusual fabrics, accentuating Hillman’s intelligent designs.
For Hillman, fashion is about exploring, about doing new things and trying to pull them off. In his own words, “if you do – amazing, if not – you’ve still got next season”. Ultimately, fashion is a release for him, and everything he’s made he would consider himself wearing.
Hillman points out that there is an element of himself in designs, something he sees as vital for designing. Clothes receive personality not only from their wearer but also from their maker, and in Hillman’s case this certainly stands true. The clothes in his S/S11 collection are confident, structured and intelligent, with injections of wit.
The ultimate aim for his menswear is to challenge the norm.
In his own words; why not?
